Prof. Olumuyiwa PopoolaDirector
areas of expertise
- Public relations strategy development
- Reputation monitoring and management
- Crisis communication support
- Stakeholder engagement
- Corporate communication
- Online reputation management
education
- PhD
CRED 360 MEDIA was established with a vision to provide innovative media and communication solutions that empower brands and organisations to thrive in a rapidly evolving media environment. Recognising the growing need for strategic branding, effective advertising, and reputation management, the company was founded to bridge the gap between businesses and impactful audience engagement.
From its early beginnings, CRED 360 MEDIA focused on delivering professional media services built on creativity, integrity, and results-driven communication. The company started with a passion for helping brands gain visibility and establish credibility within their industries and communities.
Our History
Over time, CRED 360 MEDIA expanded its services to include branding, advertising, media relations, public relations, and reputation management, serving a diverse range of clients across different sectors. Through dedication, innovation, and a client-focused approach, the company has continued to grow as a reliable media partner known for quality service delivery and strategic communication expertise.
Today, CRED 360 MEDIA continues to build on its foundation of excellence by embracing modern media trends, digital communication tools, and creative storytelling techniques to help brands expand their influence and achieve sustainable growth.
publications
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Akara as a Metaphor of Labour Dignity, By Isaac Oluyi
In recent days, the remarks of Nigeria’s First Lady, Senator Oluremi Tinubu, encouraging Nigerians to consider small businesses such as selling akara, roasted corn and kuli-kuli have generated widespread public debate. While some critics interpreted the comments as inadequate in the face of economic hardship, others saw them as a reminder that honest enterprise, no
May 20, 2026 -
A digital prescription for the pharma industry
Supported by a robust sales force and tight cost controls, Pharm Ltd. experienced sustained double-digit growth over a number of years, only to find that their supply chain struggled to keep pace.
December 9, 2019 -
Within the construction industry as their overdraft
Many businesses, large and small, have a huge source of great ideas that can help them improve, innovate, and grow, and yet so many of these companies never think of using this amazing corporate asset. What is this highly valuable asset? Its own people.
January 22, 2016
contact details
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At CRED 360 MEDIA, we help businesses create powerful and memorable brand identities. We understand that branding goes beyond logos and colours; it involves building a unique image and reputation that customers can trust and relate to.
